Located just minutes from downtown and the State Capitol, Arden Fair Mall serves a trade area that spans a 25-mile radius and includes over 1.1 million residents in 432,000 households. Average household income is over $61,000, with 28%, or 121,000 of those households earning above $75,000 and 16%, or 69,000, topping the $100,000 mark. With its anchor mix led by Nordstrom and diverse selection of over 165 premier apparel and specialty shops—including many first-to-market better retailers—Arden Fair is merchandised to capture this dynamic market’s large core of affluent and middle class shoppers. As an added attraction, Arden Fair partnered with NBC affiliate KCRA-TV to create the first in-mall news studio in Northern California here shoppers can view the weekday noon news broadcast live.
